FORMATTING TOOL REDESIGN (LERETA)
August 2019
Our team’s objective was to build a product on a new platform for LERETA, a real estate tax servicer. Formatting Tool is one aspect of the overall workflow. We studied an existing software and use those findings to design our version.
(Note: Operational details excluded for confidentiality)
Process
Opportunity uncovered
Our product team was clued in about a beloved tool while gathering information. It turned out to be a standalone software providing users the ability to manage Tax ID formats. The tool’s batching features were good but the workflow surrounding it remained manual. This was an opportunity to improve the experience by examining the workflow holistically.
Getting to know the tool
We collected more details through user demonstrations and interviews. I took note of the users workarounds and aimed to provide solutions for it within the interface.
Using the user’s mental model as a guide
Now that the tool’s objective has been defined, how do we integrate it into our system? In order to do that, we must find out how users approach this task. This approach needs to be reflected in our interface somehow.
Consequent user interviews educated us on the many steps of the current workflow. It showed us how this process was approached by the user. To make our product intuitive, we’ll have to recreate this path.
Putting it together
With the users availability, rapid prototyping was employed to test concepts, validate and iterate to designs.
Applying modern interface
We applied relevant interaction techniques to help users accomplish their tasks. From visual design to front end coding, it was a highly productive collaboration.
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Lessons
Insights come from unexpected sources. Our front end manager suggested we employ a tab key navigation, noting the target user’s data entry background. This was an excellent idea, one that was easily overlooked. A highlighted target was my contribution. Collaboration is awesome.